Chris Brown May Face Lawsuit Over Wrigley Gum AdsMon, Oct 05, 2009
As previously reported on Singersroom, Wrigley dropped its relationship with the singer shortly after news broke that he would be facing charges in connection with beating Rihanna in February.
According to recent reports, Wrigley had just signed a five year deal with Brown when his altercation with Rihanna occurred. In addition the gum maker had shot multiple commercials and photos for print ads that were to be used over an extended period of time. However, due to their dissolved relationship the company has lost millions.
"..They are said to be preparing to sue Chris for all the money they lost due to his bad behavior. They spent big bucks on ads featuring Chris along with other celebrities like JayZ and Mariah Carey," sources say of a particular campaign that included group photos to be used in ads.
"Since Chris was in them also – everything had to be ditched. Wrigley is mad and we hear they hope to recoup the money Chris caused them to lose with a big fat lawsuit."
In related news, Brown is gearing up for the release of his second single, titled "Crawl". Accompanying the Lil Wayne assisted single "I Can Transform Ya," Brown's "Crawl" will be released prior to his anticipated studio album "Graffiti".